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Equibase Signs On As TVG's Official Supplier of Thoroughbred Racing Information
align=justify> The comprehensive agreement between the leader in televised horseracing and interactive wagering and Thoroughbred racing's Official database includes exclusive branding, marketing and cross-promotional rights as well as plans for the development of new handicapping products.
Los Angeles, CA (June 7, 2000). TVG announced today that it has reached an agreement with Equibase Company LLC, the Thoroughbred Industry's Official Database for Racing Information, for Equibase to be TVG's Official supplier of Thoroughbred racing information and statistics. Equibase will electronically produce TVG-branded editions of its fan friendly race pages, which feature visually -appealing, easy-to-understand handicapping information. In addition, past performance products for the more sophisticated fan will be developed jointly by the two companies for retail sale exclusively on TVG's online wagering system and websites.
"We have spent a considerable amount of time evaluating racing information providers and the challenges that we face in delivering convenient, easy-to-understand information to our customers for the optimum in-home wagering experience," said Mark Wilson, TVG's President and CEO. "Nobody offers the technology, know-how, resource level and commitment to match Equibase in this area. We are very pleased to have Equibase as our racing and handicapping information partner. This relationship will bring positive changes in the types of handicapping information available to racing fans, especially new fans, and the delivery systems necessary to make the information convenient to the end user."
As part of the agreement, Equibase will make TVG-branded editions of its products available for purchase to accompany the TVG broadcast schedule. Several prominent links to equibase.com will also make entries, results, changes, charts, and other information conveniently accessible on all TVG websites. Additionally, the companies will jointly explore the development of a custom labeled "TVG Print Program" that would be available for home delivery to TVG customers.
"Equibase is excited about the opportunity to partner with TVG to serve its growing customer base," said Alan Marzelli, Chairman of Equibase Company. "TVG gives the racing industry a tremendous opportunity to expand our user base by attracting new fans to the sport. We share TVG's commitment to constantly improve the convenience, accessibility and user-friendliness of handicapping information for Thoroughbred racing through creative product design and technology innovations that allow us to deliver those products to our fans in both print and electronic forms across multiple platforms."
An Official Marketing Partner of the National Thoroughbred Racing Association (NTRA), TVG features live, hosted Thoroughbred, harness and quarter horse racing from America's premier racetracks. TVG has exclusive long-term agreements with the following racetracks: Aqueduct, Arlington, Bay Meadows, Belmont Park, Calder, Churchill Downs, Del Mar, Ellis Park, Emerald Downs, Fairplex Park, Gulfstream Park, Hollywood Park, Hoosier Park, Keeneland, Laurel, Lone Star Park, Los Alamitos, Oak Tree at Santa Anita, Pimlico, Portland Meadows, Prairie Meadows, Ruidoso Downs, Saratoga Raceway, Saratoga Race Course, Suffolk Downs, Turf Paradise and Turfway Park. Non-exclusive racetrack partners include Fair Grounds, Louisiana Downs, Balmoral, Maywood, Pompano Park, Great Lakes Downs and Northfield Park
Co-produced with FOX productions, TVG's programming also includes expert commentary, tutorials and behind-the-scenes features on the horses and celebrities of racing.
TVG is headquartered in Los Angeles with offices in Broomfield, CO, Tulsa, OK and Louisville, KY. Currently, the network is available to five million cable and satellite television subscribers via basic programming packages on EchoStar's Dish Network, the Superstar/Netlink/Turnervision group of c-band satellite services and cable systems in Kentucky.
TVG is a subsidiary of TV Guide, Inc., a global diversified media and communications company that operates three primary business units: TV Guide Entertainment Group, TV Guide Magazine Group, and United Video Group. TV Guide markets and distributes products in the United States to over 100 million cable and satellite homes every week. TV Guide also markets its products internationally in 44 countries. TV Guide magazine and TV Guide Channel are the largest print and electronic guidance products in the world.
On October 4, 1999, TV Guide, Inc. and Gemstar International Group Limited (NASDAQ: GMST) announced that they have entered into a definitive merger agreement under which TV Guide, Inc. will become a wholly owned subsidiary of Gemstar.