April 17, 2013
Equibase Company today announced the availability of its Entries Plus™ product on mobile devices and through QR codes found in hardcopy track programs across the country. The interactive free product is available for every race at all North American racetracks.
Entries Plus takes the data found in each race entry, couples it with basic racing performance information and presents it all in an interactive, graphic format. Information on every horse in the field is presented in three visual categories — bar charts, line graphs and color bars — in addition to an overall snapshot category for each race. Fans can sort columns, add and delete only the horses they want to see and touch the graphs to reveal specific data on each horse.
“Newer fans no longer face the barrier of studying past performances to place informed wagers. They can now easily engage with data using the customizable charts and graphs of Entries Plus right on their smartphones,” said Equibase President and COO Hank Zeitlin.
Entries Plus was unveiled last December on equibase.com and is accessible via a link within the entries section of the website.
Equibase Company is a partnership between subsidiaries of The Jockey Club and the Thoroughbred Racing Associations of North America and serves as the Thoroughbred industry’s official database. Through its website, mobile platform and mobile applications, Equibase offers a comprehensive menu of wagering products, statistical information and video race replays in support of the North American Thoroughbred racing industry. Additional information is available at equibase.com.
Contact: Rhonda Norby, Marketing and Communications Manager, Equibase Company LLC (859) 224-2856 © 2013 Equibase Company. All Rights Reserved.